So, what can this wizard do for you?

User-friendly Interface Spells

User-friendly Interface Spells

An interface that is designed with primary objective "to look good" is doomed from the start. Instead, I carefully work out a project in different flow-phases, each focussing on an additional set of functions. This way every function gets the full attention it deserves and will be iterated through prototypes and tests.

Echanting of Brand identity

Enchanting of Brand identity

Every brand has a story. What do you want yours to be? Let's convert your vision into a design that actually reflects your core values, instead of randomly picking colours and shapes. Giving your brand that extra dimension and maintaining consistency throughout all the elements, that is what I do to make your brand shine.

Magic Print Designs

Magic Print Designs

The power of print should never be underestimated. So do you want a design dossier, stationary designs, folders, stickers, t-shirts, beach-banners or something else that is completely crazy? Let's make it happen together. Designing a campaign or putting your thoughts onto paper (or pvc, textile, wood,...) is what I do!

  • Mobile Vikings
  • Syntra
  • Open Knowledge Belgium
  • Stad Gent
  • imec
  • Selor
  • Digipolis
  • Jobpunt Vlaanderen
  • Westtoer
  • Leiedal
  • Stad Genk
  • Stad Leuven
  • Cultuurconnect

Happy faces after collaborating!

Flagship works together with all kinds of partners. They come in all shapes & sizes, but they share 1 thing; A big smile when they see their project shine!

Stay connected with Flagship!

The main port

Ottergemsesteenweg 25
9000 GENT

Get in touch

Let's collaborate?

BTW BE0672.895.730

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ESCO Badge Builder

Research, Information Architecture, UX/UI, Brand Identity, Prototype

How can you endorse someone's skills in an easy, reliable and standarized way? The Answer; ESCO Badges.
A digital badge is a visual representation of a soft or hard skill. It is available online and contains metadata which describes the badge: its meaning, origin and destination.

A simple example of the use of an ESCO Badge could be an employer, who wants to certify that his employee has a certain skill. He could use a badge to attest it. Great! But how to be sure that everybody is agreeing on the definition of a skill, competence, etc..? That the badge will be readable everywhere? And, by the way, how can I create a badge? ESCO Badge Builder answers those questions.

Based on Open Badges and the ESCO-standard for naming skills, competences and occupations, badges are easily generated and customized with your own logo and colours. Take a look at the first prototype.

A Project for Selor,, Jobpunt Vlaanderen and Federal Government Belgium: Policy and Support

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Als Duiven Praten — If Doves Could Talk

Interaction Design, Participatory Design, IOT, 3D-print, Academic Research; Intergeneration and telepresence

During this masterproject “If Doves Could Talk” a Tangible Interface (Ishii & Ulmer, 1997) was created focussed on the communication of personalized emotional communication between my grandmother and me. The establishment of our communication was hampered through a combination of physical distance and the limited knowledge towards the digitale environment by my grandmother. The design proces was developed on a personal level taking into account personal elements relating to my grandmother and myself; Differences in lifestyle, knowledge of the digital environment, generation-related physical and cognitive differences, beliefs and personal needs/wishes of me and my grandmother.

These elements were used as a guide for the creation of an interface throughout the participative design process. Tools like observation, card sort, informal conversations, reflection in group and participative design like co-design were used to support this process. The process was iterative, which means that it was established through the development of a number of prototypes to create the most suitable tangible interface. The result is a tailored medium and language controlled through a Tangible Interface. This TUI allows the communication of personalized emotional communication through the use of non-verbal visual licht and colour feedback. The interaction with the TUI is a ‘design affordance’ to make the the TUI intergeneration-accessible. That is why intuitive actions were researched throughout the development.

This project is my graduation project at LUCA School of Arts for my master degree in Communication & Media Design specialization Interaction Design 2016-2017 (© Niels Dewelde)

If Doves Could Talk - More info soon Hard-foam prototypes Wooden prototypes; On the left a button-based input / On the right a touch-based input Hardware; LiPo Battery, Capactive Touch Sensor, Touch-pins, Particle Photon, Sparkfun LiPo-Battery Shield, Neopixel RGB-LEDs Participative Design Workshop results (Plasticine and Gems) Photographs of my grandma during the Participative Design Workshop and holding the hard-foam protoype

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Occupied-Liberated (Bezet-Bevrijd)

Brand Identity

A Brand identity designed for a community and exhibition about World War II, focussed on the occupation and liberation of the Netherlands.

A Project for Bezet-Bevrijd

Logo and colours of Bezet-Bevrijd English Version of Bezet-Bevrijd (Occupied-Liberated)

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Kapsalon Sezou

Brand Identity & Print

A Project for Kapsalon Sezou

New branding for Kapsalon Sezou, Namecards New branding for Kapsalon Sezou, advert New branding for Kapsalon Sezou, logo

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Open Belgium Conference 2017

Edition Branding

More about his project on

A Project for Open Knowledge Belgium

Roll-up banner design Speaker cards, parking tickets and lanyard design Lanyard brochure design Sticker design (photo of the conference) Promo-material designs; Tote bags, blocnotes, stickers and t-shirts Digital and non-digital signage and timetable designs

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Apps For Ghent 2017: Get Crunching!

Edition branding

A Project for Digipolis, Open Knowledge Belgium and City of Ghent for their yearly Apps For Ghent hackaton.

Lanyard and brochure design Icons, t-shirt and badge design Large scale digital display designs Inspiration cards design

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iRail at De Krook

Live Data Visualization

Comming soon

A Project for imec and Open Knowledge Belgium

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(Self-) Portraits

Vectorized portraits

I enjoy vectorizing people. That's it really.
Three vectorized, minimalistic representation portraits made using Adobe Illustrator. The two on the left were made in 2016, the one on the right in 2017.
The 2016 portraits were printed as round stickers.

A Personal Project

2 different kind of stickers with vector portraits on it. Zoomed-in vector portrait

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A brand identity and webdesign

oasis is an action in which governments and researchers work together to improve the accessibility of public sector services by harnessing the power of linked open data. The logo represents the possible connections and the typical waves of sand found in a desert. The structure of the website was based on the AppsForX Light template. Take a peek at the website here.

A Project for Open Knowledge Belgium.

Homepage OASIS footer Webdesign OASIS Logo OASIS Styleguide OASIS

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Installation Apps For Ghent

A manual way of data gathering

The installation for Apps For Ghent was mainly built for the Digitale Doebeurs Ghent in 2016. However, it was built so it could be re-used for years to come. Thanks to it's modular structure, it is possible to change the questions. We found that "data-sets" and "data-gathering" are rather difficult concepts to explain to a general audience. That is why we chose to bring both concepts to a human level, not by using technology but, instead, your own hands and a piece of rope.

A Project for Open Knowledge Belgium and City of Ghent for their yearly Apps For Ghent hackaton.

Photograph of the built installation (endresult) Custom made icons for each category of the installation

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A Book Recommendation Application

Meet Biblo, a lil’ fellow that wants to help your child find his or her new favorite book. By asking what your kid likes, whether it’s magic or sports, Bieblo suggests relevant books that are right up their alley and available in the nearest library. It’s a fun and user-friendly way to bring books back to young children.

A Project for Cultuurconnect

Biblo Application on iPad Biblo Application on iPhone and Roll-up Banner

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Tim Tijd

A booklet guiding kids through the use of storytelling

Tim Tijd is a time traveller who journeys through 4 cultural sites in the province of Limburg. This time, he has crashed in the Gallo-Roman Museum in Tongeren, where kids can help him on his mission to repair his time-machine. Kids learn about the objects on display in each room and experience life as a real Roman citizen through the use of storytelling and mini games. In the end, they can collect stickers unique to that cultural site.

A Project for Gallo-Roman Museum Tongeren

Tim Tijd - Pagina 1 Tim Tijd - Pagina 2 Tim Tijd - Pagina 3 Tim Tijd - Pagina 4 Tim Tijd - Pagina 5 Tim Tijd - Pagina 6

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Concept, Research, UX/UI, Brand Identity

Do you have any idea how to calculate the energy efficiency of your home by yourself? This Leiedal application combines useful information and playful animations. That way, the energy usage of your home will no longer hold any secrets. Thanks to clear and personal advice you will be able to optimize your house and save money on your energy bill.

A Project for Leiedal

Plong step-by-step Quote: Plong doesn't ask you to be an expert, Plong is the expert itself Plong Map-view Plong Illustrations

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Leuven Leest App

Concept, Research, UX/UI, Prototype, Brand Identity

Do you feel like reading is a solitary practice and that you can not seem to find people who share the same interests? Well not anymore! The Leuven Leest App provides a local guide for reading spots, then it allows you to see who and what someone else is reading near you. It allows you to share your private book library so you can exchange books with other readers! This way the practice of reading becomes a social activity, in a future which is all about sharing experiences and publicly owned books.

A Project for Cultuurconnect

Leuven Leest App Interface mockup Leuven Leest App Interface mockup Leuven Leest Design Dossier cover Leuven Leest Design Dossier inside Leuven Leest Promotional Bookmark

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SBS Kermt

A brand identity for Stedelijke Basisschool Kermt

The elementary school "Stedelijke Basisschool Kermt" lacked brand consistency and a clear brand identity. We have organised several brainstorming sessions with all their teachers, parents and children. With those results, we set up core values for the school, which are all implemented in the mascot/logo.

The mascot is a proud bird-like animal with its chest out and chin up in the air. First, it is proud of the school environment and is confident in the abilities of each individual child. Second, the 'bird' stands for freedom. Free to speak its mind, share its ideas and feelings. And once the student is ready to go to High School, it will spread its wings and fly out the nest. Third, as you can see our little bird has 2 giant ears. By this we want to show both parents and students that SBS Kermt is open for feedback and will listen to each child that requires extra attention. Finally, probably the most distinguished striking shape, the striped beak of the bird, which stands for diversity and respect. Everyone should feel at home at SBS Kermt, regardless of origin, religion, skin colour or gender.

And we have also incorporates a unique style " Theme of the Year " in all the branding, as in the example below where the school's theme was "Dreaming". By doing this, all stakeholders will be reminded and activated in what the school is working around all year. All of the brand elements, research, development and designs are clearly documented and included in a brand identity manual. So every new print or digital design can easily be made formatted according to the guidelines. They're all set for success now!

A Project for Stedelijke Basisschool Kermt

SBS Kermt Brand guide SBS Kermt logo and SBS Maandblad logo SBS Kermt letterhead and theme of the year version

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A brand identity and the concept of a hackaton on tracks

Trackathon is a concept by alumni participants of open Summer of Code 2016. Together with other students, we came up with an idea to do a hackathon on tracks. We decided to work around mobility, while actually being in the environment which needs improvement. This means all participants will have to improvise and deal with the limitations of train travel in Belgium. (For instance the lack of good internet connection)

A Project semi-organized and designed by Flagship

Trackathon logo and style Trackathon example of how the brand works with advertisement

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Ultimate Drinker

A hackathon concept of an application

Ultimate Drinker is a concept and UI-design made during the Gentse Feesten Hackathon in 2015. Together with a team of developers, we crafted a concept matching the festive atmosphere. Ultimate Drinker is a smartphone application made for discovering local (alcoholic) drinks in a fun and responsible way. The app will give the user an hourly challenge to drink a local beverage. Firstly, the user has to find this beverage in a local bar, then drink it and take a photo of it. When all of this happens within the countdown (1 hour), he/she will be rewarded a score and the consumed drink will be added to his/her "Beverage Journal". Due to the hourly challenge of alcoholic (and sometimes non-alcoholic) drinks, one can discover the many different beverages that Belgium has to offer!

A Project by Flagship Studio during Gentse Feesten Hackathon 2015

Ultimate Dinker Logo and Illustrations Ultimate Drinker Application preview

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LED's Battle

A competitive public game prototype

LED's Battle is about bringing people together in public space. The game makes clever use of attractive LED lights, which draw attention to it. Once a player touches one of the rings, the game will react by assigning a color to this player. After that, the game will start by blinking a random LED on the board, which needs to be 'touched' to claim. But be aware, other players can join in too, and possibly take over your claimed LEDs! Once all LED's show in one player's colour, that player will be the winner!

LED's battle was built using an Arduino Uno and a Capacitive Touch Sensor connected to the steel rings. The sensor measures when someone touches the ring and the first to touch the ring around their blinking LED will claim it.

A Project for Public Play Module

LED's Battle Academic paper LED's Battle final protoype